Ford Backs Irish Small Businesses with Transit lease competition

Published on 14 August, 2024

The public will help to choose the winner via Instagram

Overview

Ford is on a mission to find the "Ultimate Pro" among Ireland’s small, independent businesses, from florists to gift shops and delis to bakeries. The initiative invites both consumers and businesses to nominate a deserving enterprise for a 12-month lease of a Ford Transit Custom, a trusted and reliable vehicle known for its spacious design and advanced features. This lease is intended to help the winning business transform and streamline its operations, with Ford Ireland highlighting the benefits of Ford Pro’s Telematics for enhancing efficiency and customer service.

Nominations can be made via comments on a dedicated @FordIreland Instagram competition post, with the five businesses receiving the most nominations being shortlisted. The public will then vote to determine the ultimate winner.

“Small, independent businesses are the backbone of our communities, and we’re committed to supporting them in every way we can. The Ford Transit range has long been a symbol of reliability and innovation, and we believe it can make a real difference in transforming business operations.” Says John Manning, Market Lead, Ford Ireland “We can’t wait to see how the winning business will leverage the Ford Transit to drive their success and continue contributing to Ireland’s vibrant economic landscape." 

Sarah Hanrahan, Content Creator, and a well-known advocate for small independent Irish businesses, expressed her enthusiasm for the competition, “I’m thrilled to see Ford Ireland supporting the incredible small businesses that are the lifeblood of our communities. These businesses, from charming local florists to innovative artisans, bring so much value and character to our lives. The Ford Ultimate Pro competition is a fantastic opportunity for one of these deserving businesses to gain a significant boost. Winning a 12-month lease of a Ford Transit Custom can help them reach new heights. I’m proud to be part of an initiative that not only celebrates but actively supports the hardworking entrepreneurs who make Ireland so special."  

For more information about the Ultimate Pro competition, follow Ford Ireland on Instagram, @FordIreland or visit www.ford.ie. 

Sinead McCann

Sinéad is our resident car tester who has the unenviable (-ok, slightly enviable) task of reviewing all the latest new cars to hit the market. You can follow her on Twitter @smcani and on Instagram @whatshedrives